Here’s the announcement in a letter today from National Association of Theater Owners chief John Fithian seeking contributions from the group’s members:Dear Exhibition Colleagues,The tragic events that occurred in Aurora, Colorado have been devastating to the victims, their familiesand loved ones, the community, the state and the nation. As we watch the aftermath unfold and try to make sense of this terrible crime, you should be encouraged by the leadership and dedication of the community of Aurora as they comfort and assist their families and neighbors.  The courage of the victims, their families and loved ones, the theater employees involved, the first responders and hospital staff members has steeled the resolve of the community and its leaders to recover from this tragedy and to emerge even stronger than before.Our industry, as it has countless times before, stands ready to help those in need.

Many of you have expressed your concern and asked our guidance on how best to respond to help the victims and their families.

We have been working within the industry and with the community leaders in order to give you some direction.As it has in the past, the generosity and compassion of our industry must focus on the most direct and efficient way of rendering that aid.  Colorado Governor John Hickenlooper, and Aurora Mayor Steve Hogan have directed us to The Aurora Victim Relief Fund, which has been established in partnership with Governor Hickenlooper ...... See Complete Article @ Deadline Hollywood